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RATIONALE
Businessmen and banks
simply do not see the world in the same light. Neither side really understands
the other, though they think they do
and relationships can unravel
quickly when the going starts to get tough.
The first thing a business needs to understand is how the bank views the
strength of the credit, how strong they perceive the collateral cover
to be and where they pigeonhole the business for analysis and reporting
purposes. Next is an understanding of how collateral cover changes with
trading patterns and the development of a coherent strategy to deal with
the bank.
It is essential to prepared, and if you are starting to head into some
difficulties which will mean that you will break covenants or run short
of collateral cover, then it is much better to have that conversation
with the bank on your terms rather than theirs. Whenever you start the
conversation, your banker will start to see the effect that a problem
loan will have on his reputation and career (thats why bankers hate
surprises). It is important to be proactive because if you wait until
you have already breached, then the banks attitude will be very
different.
This means communicating proactively and in writing, and ensuring that
no reliance is placed on personal relationships. Your contact at the bank
can be moved with less than two weeks notice and you can find, quite suddenly,
that you have to educate a new contact who is taking on a whole new portfolio
(perhaps with some problem loans) and may not understand your business.
There is no guarantee (except yours for the business loan) that he will
embrace your business, and the banks file needs to "sell"
your business to whoever reads it.
Being prepared is more complex than it may at first appear, and this is
simply too specialized and important to leave to your financial people.
Edge brings a wealth of highly relevant experience to the table,
and the Banking Edge has been specifically designed to map out
a strategy for the company to follow without involving any significant
time commitment from the CEO.
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