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SURVIVING
THE HIGH GROWTH TRAP
Fast growth brings
enormous satisfaction and even bigger challenges. The danger is that the
heady sensations that accompany growth can conceal the very real issues
it creates. Growth covers up underlying problems for a number of years,
but when they surface (usually when the growth slows) these issues are
much more damaging than if they had been addressed in a timely fashion.
Few people understand this dynamic better than Steve Davies, CEO of Edge
Initiatives. As the founder and CEO of a five-time Inc 500 company
that he grew to over 200 employees, president of a successful public company
and an Ernst & Young Entrepreneur of the Year, he has lived the growth curve.
In the process, he developed a very real understanding of the pressure
growth puts on a company's infrastructure organization and resources
and on the CEOs time.
Drawing on this experience, the Edge team
has developed the Growth Edge, a streamlined program that fuses
the very different areas of consulting and implementation. In common with
all Edge Solutions, It works by combining
a cost-effective review of the company with an action plan and an implementation
methodology that ensures that agreed changes are indeed made and not deferred.
Under this process, Edge:
Analyzes the five key areas
where the pressures of growth are usually found.
Delivers an action-oriented
report of actions that need to be taken.
Builds consensus and quarterbacks
implementation.
The program can be accomplished with a minimum of CEO input up front,
and is delivered over a short initial timeframe and at a fixed cost. Edge
presents the action plan, builds consensus as to actions that must be
taken and attends regular meetings to drive the process until all actions
have been completed.
It comes at no risk to the company because the success of the program
is guaranteed, or the out of pocket cost will be refunded.
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